The Olympic spirit motivates the next generation of mathematicians, engineers and scientists to let them explore how to work in an interesting way.
The three-day event organizer predicted strong performance in the toy industry in 2017. They also believe that scientific, technical, engineering and mathematical toys tend to tilt the region.
Despite the promising developments in the so-called STEM games, analysts think more efforts are still needed to make them fun enough for the mainstream market.
In addition to high-tech games, London Toy Fair is also attempting to promote the public’s appreciation for simple tactile toys that are fundamental in children’s development.